What's the old adage? Why buy the cow when you can get the milk for free?
I find it uproariously funny that some of the top progressive blogs are sniveling that Democrats aren't throwing money at them. Why bother? The Democrats aren't stupid. They know these folks are in the tank and these whiny propagandists figure they're entitled to a payday for carrying water for them all these years.
So why bother wasting money when they can target their ad buys elsewhere and try to reach an alternate audience?
Check out the pouting.
Some of the leading liberal bloggers are privately furious with the major progressive groups — and in some cases, the Democratic Party committees — for failing to spend money advertising on their sites, even as these groups constantly ask the bloggers for free assistance in driving their message.Fellowships? Is she for real? Yeah, I can see some think-tank lining up to offer some freak like TBogg a fellowship.
It’s a development that’s creating tensions on the left and raises questions about the future role of the blogosphere at a time when a Dem is in the White House and liberalism could be headed for a period of sustained ascendancy.
A number of these top bloggers agreed to come on record with me after privately arguing to these groups that they deserved a share in the ad wealth and couldn’t be taken for granted any longer.
“They come to us, expecting us to give them free publicity, and we do, but it’s not a two way street,” Jane Hamsher, the founder of FiredogLake, said in an interview. “They won’t do anything in return. They’re not advertising with us. They’re not offering fellowships. They’re not doing anything to help financially, and people are growing increasingly resentful.”
Phew, I'll have some of what she's smoking.
“Most want the easy way — having a big blogger promote their agenda,” adds Markos Moulitsas, the founder of DailyKos. “Then they turn around and spend $50K for a one-page ad in the New York Times or whatever.” Moulitsas adds that officials at such groups often do nothing to engage the sites’s audiences by, say, writing posts, instead wanting the bloggers to do everything for them.Why do that when they have intellectual heavyweights like Keith Olbermann blogging for Kos?
Poor little maroon. So trusting, so naive.
“We don’t invest in the future, and Republicans do,” says John Aravosis, the founder of AMERICAblog. “The party committees really get that we can be effective as their partners and that we’re happy to help, and they take advantage of that. But even so, very little ad money comes from them. It’s more than just wanting to share in the spoils. We are small business-people who are fighting to survive economically in a really bad year.”I hope for this moron's sake he's not trying to live off that junk he calls a blog.
Man, these people are dumber than I thought.
Adds John Amato, the founder of Crooks and Liars: “These groups actually believe that we should promote their stuff for free. Do they not understand that we need funds to sustain our viability?”Ahh, a silver lining in a bad economy. These people might disappear from public view.
Best news I had all day.
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