Advanced drugs can cure many ills, new technology can revolutionise surgery but sometimes a low-cut, sorry lo-tech, solution is all you need - one dentist has bought herself and her ten nurses tight-fitting, cleavage-maximising dresses to distract worried patients while they work.Who knows. Pretty soon every visit to the dentist could involve a happy ending.
Dr Marie-Catherine Klarkowski said: ‘The most important thing is to take away patients’ fear. The sight of cleavages gets patients narcotised and distracted from the pain rather quickly.
‘Some patients’ mouths are already wide open on entering the practice.’
It is unclear if the patients feel less pain but the number of clients going to the Relax & Smile practice in Munich has risen by a third since the change. Yes, they are all men.
Dr Klarkowski came up with the fleshy idea at an Oktoberfest event after seeing how men ogled waitresses in their traditionally revealing ‘dirndl’ outfits.
The change has also seen the practice turned into an ‘Alpine lounge’ with open fireplace, deer antlers on the wall and wooden benches for patients.
‘The competition doesn’t sleep. I know colleagues who have decorated their whole practice with Mickey Mouse and one even in Star Trek style,’ added the 41-year-old. And the nurses say the £430 costumes do it for them, too.
‘I much prefer working in a dirndl, I enjoy looking good at work and it’s a lot more fun since we had the new outfits,’ said employee Larisa Hrustic.
The cunning tactic could be used alongside a new device that filters out the sound of a dentist’s drill.
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Tuesday, January 25, 2011
'Some Patients’ Mouths are Already Wide Open on Entering the Practice'
One would imagine there's plenty of drooling from the patients. On the upside, German men are suddenly rushing to go to the dentist.
Say what you want about Europe... they still allow girls to be girls there
ReplyDeleteDrill baby drill!
ReplyDeleteUnless they're only looking for male patients, they should add some male eye candy for the female patient's benefit. ;)
ReplyDeleteAren't there some risks here? Such as seeing cleavage elsewhere and being reminded of the dentist and the pain involved? It could put a crimp in men's love lives. I think I'll just take the pain. :)
ReplyDelete