So Obama will be running against himself, I guess.
"The 2008 campaign was the most special thing a lot of us have ever been a part of," Messina said in a Web video. "But if we just run that same campaign, we stand a good chance of losing. We've got to run a new campaign."Oh, they'll be listening to people? Well, that'll be a first for Barack "I Won" Obama. Listening isn't exactly his strong suit.
Messina laid out five steps to winning in 2012, "Expand the electorate;" "Build something new;" "Grow the grassroots in the states;" "Measure our progress;" and "Work for every vote."
Under that rubric, Messina encouraged supporters to begin building voter outreach efforts, and he said the campaign would engage in a good degree of listening to its supporters as it shifts into higher gears.
"We ought not act like an incumbent, we've got to act like an insurgent campaign that wakes up every single day, trying to get every single vote we can," Messina adds in the video.Try a Google search for "insurgent" and you get all sorts of photos like this:
In recent years the term insurgent has become synonymous with terrorism. I guess another four years of Obama will sufficiently terrorize the American people.
Here's video of this tool Messina.