Friday, July 17, 2009

Hey, Guess What Slobbering Over Obama Gets You? Lower Ratings, That's What

Can't say this wasn't predictable. It's the same thing with CNN and MSNBC. You become an adjunct of the Democrats and Barack Obama in particular and you can expect potentially half your audience to disappear.
Oprah Winfrey may be the Queen of Daytime TV, but it seems her reign may be slipping.

The ratings for "The Oprah Winfrey Show" during the week ending July 5 were the lowest since the talk show's debut in 1983, averaging only a 3.2 household rating, according to

So how did the most popular woman in television have such a change of fortune?

Granted, it was a holiday weekend during the peak of cable coverage of Michael Jackson's death. In addition, the Wimbledon tennis tournament was on the air, and "Oprah" has been in repeats all summer.

That said, this was no ratings nosedive; viewership has actually been declining for months. The week before, the show received a 3.6 rating, matching its previous all-time low approximately a year ago.
Still, with all that she's No. 1 in the vast wasteland that is daytime television, although maybe, just maybe a little voice in her head is asking whether it was worth pimping for Obama.

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